Golden Grain Co.

Identity Design + Packaging

About Golden Grain

Golden Grain Co. is a company that provides a variety of ancient wheat berries, which are intended for home milling. Ancient grains have been cultivated for centuries and have undergone minimal genetic modification, making them distinct from many modern wheat varieties. By offering whole, unprocessed grains, the company supports longer shelf life without the artificial preservatives, and encourages home milling as a way to retain nutritional value in everyday baking. Because of their commitment to educating others, they offer a blog, recipes, video tutorials, and in-person classes to support the art of baking with freshly milled grains.

This project was designed with health conscious individuals in mind, specifically those who prioritize whole, minimally processed ingredients and are concerned about the nutritional value of what they eat. I also considered those with mild gluten sensitivities who might be looking beyond typical gluten-free substitutes. 

For the recipe cards, I included short educational blurbs about the benefits of each grain to inform readers without overwhelming them. The goal was to make the content approachable and encouraging, especially for those unfamiliar with ancient grains or home milling. I also incorporated eye-catching images to serve as inspiration and help motivate those trying a new recipe, especially beginners who are using home milled grain for the first time.